When applying for roles at Tealium, please use our official careers page or LinkedIn company profile. All other sites where Tealium careers may appear may not be legitimate.

WHO WE ARE

Tealium is the trusted leader in real-time Customer Data Platforms (CDP), helping organizations unify their customer data to deliver more personalized, privacy-conscious experiences. As the demand for connected, intelligent customer engagement grows, Tealium’s leadership in CDP is translating directly into leadership in enabling enterprise AI strategies. By providing clean, consented, and actionable data, Tealium empowers its customers to accelerate the adoption of AI and machine learning, fueling smarter personalization, predictive insights, and business outcomes at scale.

More than 800 leading global brands trust Tealium to power their customer data strategies and deliver real-time, personalized experiences at scale.

Team Tealium has team members present in nearly 20 countries worldwide, serving customers across more than 30 countries. We win together with respect and appreciation for the talents required of all positions and the people who contribute to each of these. We are intentional about our WOWs (Ways of Work) culture, our investment in our team members, and how we care and connect.

With an extraordinary portfolio of investors (including Georgian, Silver Lake Waterman, Battery, and others) and deep industry experience, Tealium has the financial backing, profitability, and expertise to continue to outpace competitors and lead the way in innovation. Today, Tealium holds over 50 patents, and a few of the recent industry recognitions include:

• A Leader in the 2025 Gartner® Magic Quadrant™ for Customer Data Platforms

• 2025 TrustRadius Award Winner: Buyer’s Choice

• 2024 Invoca Partner Collaboration Award

• 2024 G2 Leader in Tag Management & Enterprise Data Governance

• Tealium Customer Data Hub achieved the Top Rated Award by TrustRadius (2024)

• Named on Destination CRM’s 2024 Top 100 Technologies List for Sales

• Named on the 2024 Best and Brightest in the Nation list

• BuiltIn’s 2024 Best Place to Work

WHAT WE ARE LOOKING FOR

The Demand Generation & Field Events Manager operates remotely, driving the strategy, planning, and hands-on execution for a robust calendar of field events, trade shows, VIP experiences, virtual events, and webinars. This leader is responsible for architecting demand generation programs and ABM campaigns that generate pipeline, accelerate opportunities, and deepen engagement across our Ideal Customer Profile (ICP) and prioritized ABM accounts.

The ideal candidate thrives at the intersection of marketing and sales, leveraging advanced Marketo expertise to deliver high-impact campaigns, segment audiences, enable stakeholders, and report on measurable ROI. Success in this role means building scalable programs, fostering collaborative team alignment, and executing events that transform audience interactions into business outcomes.

YOUR DAY TO DAY

Events Management

• Strategize, plan, and execute a dynamic annual calendar of events, including:

  • Regional field workshops

  • Industry trade shows

  • VIP dinners

  • Virtual events & summits

  • Partner co-hosted events

  • Comprehensive webinar execution

• Oversee event logistics, audience engagement strategies, budget management, vendor relationships, and post-event follow-up.

• Collaborate with partners, speakers, and sponsors to elevate event quality and reach.

Demand Generation

• Own development and end-to-end execution of multi-channel demand gen campaigns targeting strategic ICP and focused ABM accounts.

• Architect ABM programs at all stages of the buyer’s journey, leveraging Marketo for audience segmentation, nurture streams, campaign building, event promotion, and in-depth measurement.

• Launch industry-specific marketing campaigns and partner programs tailored for vertical targets.

• Build and implement nurture streams mapped to the buyer’s journey, ensuring industry-relevant engagement.

Sales & Stakeholder Enablement

• Work closely with SDR teams to align campaigns, events, and outreach with strategic priorities; deliver enablement resources and playbooks.

• Partner with Regional Vice Presidents (RVPs) to ensure programs drive aligned business outcomes and pipeline creation.

• Document repeatable campaign processes to scale programs effectively across the organization.

Program Operations & Reporting

• Own budget planning and management for all campaigns and events.

• Track, analyze, and report demand gen and event performance—including pipeline growth, attendee engagement, influenced opportunities, and ROI.

• Develop and share actionable insights, optimizing future initiatives and informing leadership.

WHAT YOU BRING TO TEALIUM

• 5+ years in demand generation and event management, ideally in SaaS or B2B technology environments.

• Deep hands-on Marketo expertise (campaign execution, lead flows, audience segmentation, nurture, events, analytics/reporting).

• Strong Salesforce fluency (campaigns, reporting, dashboards)

• Proven record managing and executing a diverse portfolio of live events, trade shows, virtual experiences, and webinars.

• ABM campaign leadership, targeting multiple regions (preferably AMER), including industry segmentation and account activation.

• Strong project management and organizational skills; able to manage multiple workstreams in a distributed, high-capacity environment.

• Demonstrated collaboration with Sales, SDRs, and revenue leadership on cross-functional programs.

• Data-driven mindset with the ability to evaluate, analyze, and report detailed campaign effectiveness.

• Excellent communication, negotiation, and relationship-building skills (with vendors, partners, and internal teams).

• Self-starter attitude; comfortable working independently and as part of a remote team across time zones.

Preferred Qualifications

• ABM certification, training, or advanced operational experience.

• Demonstrated ownership of trade shows, field workshops, VIP experiences, and webinars with measurable outcomes.

• ABM experience (regional planning, account selection, orchestration with SDR/Sales).

• Data-driven, deadline-oriented, and excellent at vendor/agency management.

• Proficiency in additional marketing technologies (BrightTalk, Groove, Asana, Canva, Sendoso).

WAGE TRANSPARENCY - US

In many U.S. states, employers are required to include a pay range for posted positions. Although this isn't a requirement in every state, communicating transparently is a cornerstone of our operations at Tealium, and we believe in making this information available to all applicants.

The U.S. pay range for this full-time position is listed below, however, base pay offered may vary depending on job-related knowledge, skills, and experience. In addition to a competitive base salary, this position is eligible for a robust benefits package that includes the following:

• Employees are eligible to receive an annual bonus and stock options.

• Employees and their families are eligible for medical, dental, vision, life, and disability insurance.

• Employees have the option to enroll in our 401k plan and are eligible to receive contributions for company matching.

• Employees are eligible for flexible paid time-off and extended paid parental leave.

• We offer 11 paid holidays annually

• We offer 15 hours of paid work time for volunteer activities and programs.

• Our sick leave accrual is the following for our employees:

  • Exempt CA employees (not including San Francisco) including NY : accrue 40 hours each year. Unused sick leave carries over into the next year. Employees cannot exceed 80 hours in a given year.

  • Exempt Non - CA employees (not including NY) including SF: Accrue 1 hour every 30 hours worked. Cannot exceed 180 hours in the calendar year.

  • Non-Exempt: accrue 1 hour every 30 hours worked. Unused carries over to the next year. Not to exceed 108 hours in a calendar year.

An overview of our benefits and perks can be found on our careers page, https://tealium.com/careers/. Additional details regarding the benefits package will be provided during your interview process.

Compensation Range: $95,000 - $115,000 Base

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WHY YOU WANT TO WORK HERE

At Tealium, we don’t just offer the ordinary, we provide the extraordinary:

• Tealium WOWs (Ways of Work), our award winning culture is how with think, act and connect together at Tealium
• Mosaic, our commitment to diversity, equity and inclusion is grounded in our mosaic of diverse perspectives and shared belonging as we live in work across the US and in nearly 20 countries
• Tealium Cares, to promote caring in our communities, 15 hours of paid work time for volunteer activities and programs is offered annually
• Tealium Connects (remote-first working), enabling many of us to choose where we do our best work and offering new hire stipends to assist with purchasing things we need to support a successful home office environment
• Tealium Ownership, share in the success of Tealium by becoming an owner of Tealium beginning with new hire equity grants
• Tealium Time, paid time-off policy to offer flexibility to take time when needed and robust leave programs, including extended paid parental leave and company holidays
• Healium, health and wellness programs to help us be our best selves in the experiences of health, physical, mental, social, and even financial well-being and wellness
• Tealium LIFT (Learning is Facilitated at Tealium), offering a myriad of professional development opportunities with over 6,000 courses available on demand to best-in-class manager and leadership development programs
• Health and Related Benefits Programs, offering market competitive benefits programs